"What is SSL?"
"Already used by millions of consumers" SSL is an acronym for Secure Sockets Layer, a global standard security technology developed by Netscape in 1994. SSL is all about encryption. It creates an encrypted link between a web server and a web browser. The link ensures that all data passed between the web server and browser remains private and secure and is recognised by millions of consumers by a secure padlock which appears in their browser.

The SSL protocol is used by millions of e-Business providers to protect their customers ensuring their online transactions remain confidential . In order to be able to use the SSL protocol, a web server requires the use of an SSL certificate. Certificates are provided by Certification Authorities (CA) who in most cases also offer additional products and services to aid e-Businesses to demonstrate that they are trustworthy. Consumers have grown to associate the ' golden padlock ', that appears within their browser display, as an indication of trust in the web site. This simple fact allows e-Business providers an opportunity to leverage that increased trust level to turn visitors into paying customers.

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